Posts tagged Brand Identity
A&T Talks :: Defining Your Brand As An Independent Creative
A&T Talks :: Defining Your Brand As An Independent Creative

In this A&T Talks episode, California-based games researcher and artist Rosey D'Angelo joins us to talk about the process of defining your brand as an independent creative. She pulls from her work as a User Experience Researcher to help creatives understand how to best reach their ideal clients.

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ART, BUSINESSStephen ObisanyaPodcast, Talks, Artist Talks, Rosey D'Angelo, Brand Identity, Brand Persona, Brand Pyramid, Positioning Statement, Brand Positioning, Games Researcher, UX, User Experience Research, User Experience, Creatives, Artists, Painter
A&T Talks :: How to Design Logo Identities That Last
A&T Talks :: How to Design Logo Identities That Last

In this A&T Talks episode, designer, teacher, and author, Michael Shumate joins us to talk about the concepts in his new book Logo Design Theory: How Branding Really Works. He taught graphic design and illustration for twenty-five years and is now generously sharing his discoveries on the principles of logo design with the world.

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DESIGNStephen ObisanyaPodcast, Talks, Artist Talks, Author, Book, Writer, Creativity, Creative Process, Michael Shumate, Designer Talks, Designer, Logo Designer, Branding Design, Corporate Identity, Brand Identity, Logo Design Theory